Your Brain on Google: The Neuroscience of Internet Search | University of Oxford

Your Brain on Google: The Neuroscience of Internet Search

Speaker
Professor Javed Mostafa, University of North Carolina
Event date
Event time
15:00 - 16:00
Venue
Oxford Internet Institute
1 St Giles
Oxford
Oxfordshire
OX1 3JS
Event type
Lectures and seminars
Event cost
Free
Disabled access?
Yes
Booking required
Recommended

How does online searching affect your brain? Research on online searching has been primarily based on behavioral models, and it is only in the last few years that researchers have started to focus more intensively on physiological and neurological evidence associated with online searching. In this talk, Professor Javed Mostafa from the University of North Carolina will provide an overview of an ongoing project investigating online search based on a neuro-physiological method. The aim of the project is to determine if search task types and the modality of search result presentation lead to differential neuro-physiological responses.